A report by the Intelligencer revealed how the White House uses “policies language” to promote its agenda and narrates people’s viewpoint, keeping the president under control.
Reporter Olivia Nuzzi of the outlet confirmed that she spoke with a source who said the Biden administration relied on people forgetting his radical policies and remembering his more cordial history.
Deliberately uses linguistics to exploit policy messaging
Nuzzi mentioned Biden’s “gaffe” at a golf club in Delaware last month as evidence of how the Biden administration has been using language as a part of their agenda.
Biden appeared at Wilmington Country Club, engaging in making a “gaffe” where he took questions from reporters around the U.S.–Mexico border crisis.
“We’re gonna increase the numbers,” Biden said. “The problem was that the refugee part was working on the crisis that ended up on the border with young people, and we couldn’t do two things at once.
Amid the migrant crisis that saw more than 140,000 apprehensions a month at its peak, White House press secretary Jen Psaki and several Democrat officials said the administration was working to control the influx but was refusing to call it a “crisis.”
Psaki specifically told the reporter: “We’ve been calling it ‘challenging,’ and it is … The issue—can we call it an issue?”
Republicans pounced on Biden’s shift in terminology and Psaki’s response to it.
“Biden’s Press Secretary Jen Psaki claims Biden does not view border influx as a ‘crisis’ after he called it a ‘crisis,’ the Republican National Committee tweeted.
“If the White House is looking for new options to replace Biden’s word choice of ‘crisis,’ here are a few alternatives to pick from,” tweeted Rep. Virginia Foxx (R-N.C.) “1. Disaster 2. Catastrophe 3. Failure Take your pick. All are accurate.”
“Challenge connotes a problem for which its solvers may bear no blame. Original sin is a challenge. Crisis implies contemporary [expletive]. It suggests spiraling, breakdowns in the system, and the people who work for the new president happen to love systems,” Nuzzi wrote in the report.
The White House propaganda of using language as a tool did not stop there.
The government, on April 19, ordered immigration departments to dictate official terminology changes. “Noncitizen” or “migrant” would replace “alien,” “assimilation” would be replaced by “integration,” and “illegal” would be replaced by “undocumented.”
Biden is under ‘a micromanagement top-down’
“One very real possibility is this strategy works,” the person added.
“They may get criticism in think pieces about it, but at his hundred-day mark, Biden is the most liberal president we’ve had—and the public thinks he’s a moderate. That’s a winning strategy to me.”
According to the source, the White House wants low-information media users to disregard specifics and hold fast to Biden’s previous track record as a moderate.
This person also said that “the crisis crisis” has somehow reflected how things work around the president, with orders coming down from the few people in his “inner circle”—the people Biden takes his orders from.
“The problem in general with the kind of top-down micromanagement that is a hallmark of Bidenland is that small problems like this can’t easily be solved because you’ve got to run it up the flagpole,” he said.
Nuzzi showed her sympathy for President Biden, who “had to tame his essential self in order to finally become president.”
The reporter had a chance to talk with CNN’s David Axelrod before his interview with Jen Psaki on his podcast “The Axe File.” Axelrod said that he “had tried for three years to book Biden, but the communications staff had blocked him at every turn.”
“But stepping back from my own selfish interests, I understood and admired their discipline. They were going to control his interactions. Their job is not to serve us. Their job is to serve him,” he added.
Last Thursday, May 6, Alexrod’s podcast was aired online. Psaki admitted that the president’s PR team did not want him to take questions from reporters outside of the monitored environments.